I attended two of Avi Amitai’s lectures: one about marketing and selling to businesses in the Internet era, and another about personal vision, values, and self motivation. I was captivated by Avi’s smart business sense, high integrity, and his attentiveness toward entrepreneurs in need of direction. During the lectures, I decided I wanted Avi’s guidance and accompaniment as a mentor to help me jump-start and reorganize my business. From the very first encounter, I was impressed by his meticulous analysis of my business, and his fresh, innovative ideas. As I embark on my new journey, I have drawn much confidence from Avi’s faith in me as a sales and marketing professional, and his certainty that I will fulfill my dream through hard work and values. I want to thank Avi from the bottom of my heart for his guidance and insights during the planning and execution phases.